[asterisk-biz] FW: Asterisk 3rd party developed commercial software sales licensing platform

Mon May 5 06:24:48 CDT 2008

Hi Randy,

As discussed on Friday the 9th of May I would like to host this weeks
Voip Users Conference Call.

The purpose of this call is to discuss the community's feelings about an
Asterisk 3rd party developed commercial software sales licensing
platform.

The plan is that some form of documented published schema be implemented
that will allow for 3rd party software developers to sell their software
applications using a common licensing model similar to the way G729
licenses are sold by Digium. 

Basically this discussion came about for a 3rd party ecosystem question
a few weeks ago when Cory Andrews from VoIP supply was on the Voip-Users
conference call.

I asked the question - how much of VoIP Supply revenue is product
hardware versus applications - he said we don't sell any services such
as ITSP hosted Asterisk so I replied that wasn't what I was thinking of
and gave the example of Snap Dialer which is a low cost (I paid $20 for
it) application which allows me to dial names from Outlook.

He said they didn't sell any applications like this at all but would
consider selling them if this was an opportunity presented to him.

I then talked about some of the consulting I did for Salesforce.com and
how they have built an entire ecosystem of third party applications all
built by other people apart from salesforce.com but utilizing the
documented API's and application security /licensing etc.

My comments were that although Asterisk should always remain a free open
source application that developers need to eat and pay rent as well.

If there was some common marketplace that developers could sell small -
low cost third party applications to the Asterisk community that Digium
had some type of overview/management control over who listed etc that
this would deliver a stream of revenue that would encourage further
application development.

The question I then posed to the group was if anyone knew how Digium
managed the sale and licensing of the G729 codes.
And if this was an open published standard that could it be used as the
basis for the Asterisk ecosystem license model.

Now I know it's not perfect and can be hacked but everything can be
hacked. The idea is to build apps cheap enough that it's not worth the
effort of hacking. If anyone has some alternative suggestions on how
apps should be licensed we'd like to hear them this Friday.

I know there were discussions in the early days of the Mexuar launch
about how they could license a single channel of the Mexuar Corraleta
application rather than the entire server license for $2000. The issue
always came down to how we could license it to 1/ a single channel
license. 2/ tied to a single machine and not transferable (currently the
Mexuar license is hard coded in the application to the servers IP
address).

I know for me personally although I have donated to numerous bounty
requests (I even tried to get one developed for video conferencing a few
years ago that was around the $10,000 range) I haven't seen the ongoing
continual development that would benefit the Asterisk community.

*	I personally would be more than happy to pay for 'the next
generation of FOP', it was a great application when launched but there
is a lot more it could be offering.

*	I'd also like to implement a far smarter 'user dashboard'
similar to what Druid are developing.

*	Now I no longer work for Mexuar and don't have access to it
anymore I'd also like to pay for a single channel Mexuar license rather
than using 'lesser quality' experiences by other solutions.

*	Drawing on my own now defunct project - is the Asterisk user
community now ready for centrally provided services such as the
'off-deck processing' like the Tellme Speech Recognition Service
http://www.voip-info.org/wiki/view/Tellme . As demonstrated by Amazon
EC2 / S3 web services I'm a huge fan of cloud computing off-deck
processing, Should these style services also be able to take advantage
of an Asterisk 3rd party ecosystem licensing model.

So the suggested topics to cover this Friday (9th of May at 12pm est
usa) is this;

1/ Should commercial software applications like SNAP Dialer even be
encouraged for the Asterisk community - or is this the slippery slope?

2/ Should this license schema model be centrally managed by Digium -
what are the alternatives?

3/ Is a centrally managed approval process like Salesforce.com/ i-tunes
appropriate for the Asterisk user community or should it just be a
'published document schema' but all sales are handled by each individual
company (separate sales is my preference but it should be at least
discussed).

4/ Is the G729 model an appropriate solution (my understanding is it is
tied to NIC addresses) - are there alternatives that should be
considered instead, what are the limitations of NIC licensing over
server IP address etc, how does this affect client applications running
on 'client' machines. Hopefully someone from Digium will join us on the
call to explain how the G729 license system works.

5/ What type of applications would you like to see licensed via this 3rd
party ecosystem model.

6/ What do we do from here? 
Is this something Digium should be developing internally and present to
the Asterisk community as a 'suggested working model'?

Is this something that can be developed by the community and presented
to Digium for their approval and adoption?

Who on this call wants to be involved and what do you want to do from
here?

Please understand that I'm interested in initiating these discussions
just as an Asterisk user. Neither I nor Cognation Pty Ltd have any
commercial interests in 1/ running this ecosystem 2/ consulting to or
making any commercial benefit in driving this project forward. It's
really come about as I as an Asterisk end user would like to see more
funds being made available for Asterisk application developers so we can
continue to build the greatest voip technology in the world and while
it's pretty cool now I feel that ongoing application development isn't
occurring as fast as it should be.

This call will begin at 12pm est usa time - for those of you who have
not dialed in before the details are below.

Talkshoe Web page details:  http://www.talkshoe.com/tc/22622 

PSTN:  (724) 444-7444 Call ID: 22622 

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INFO: 
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For those of you who have never participated before make this your
chance to get involved, download the talkshoe chat application in
advance or even better go and listen to some of the previous 80 calls
archived in mp3 format here  http://www.talkshoe.com/tc/22622 

Regards, 

Dean Collins
dean at cognation.net <mailto:dean at cognation.net> 
Cognation Limited
+1-212-203-4357
+61-2-9016-4652 (Sydney indial)

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