[asterisk-biz] 2008 Predictions

[Matthew Rubenstein]

On Thu, 2008-01-03 at 12:41 -0500, Alex Pilosov wrote:
> On Thu, 3 Jan 2008, C. Savinovich wrote:
> 
> >   Actually, if you think of it, The market value of Digium can't be much
> > yet since their core value is based on a product that can be "easily"
> > reproduced by other developers.  What is making Digium strong is its
> > market penetration.  Once stronger, it will be an attractive buy only
> > because of its portfolio of customers.  Prediction: Of course one day
> > Digium will be bought out.
> *plonk plonk plonk* this is dumber than the usual asterisk-biz stupidity.
> 
> Digium's value is ownership of the copyright on Asterisk code.

	Asterisk's code is copyright, but available to all under the GPL.
Access to it (excluding new code written by Digium) cannot be "shut
down".

	Digium's value is its expertise in the existing codebase, the
consistency of that codebase with Digium's longer term strategy,
Digium's *trademark* on the "Asterisk" brand name, and its existing
customers (* their brand loyalty). In other words, like any other
company, its value is its ability to reach its market. Though unlike
some, it lacks the additional value of preventing competitors from
selling its existing product (except as "Asterisk").


> -alex

-- 

(C) Matthew Rubenstein